Tips for Contractors | Local Contractor

Craig Miller

What to Say in Your Facebook Ad

So you’re ready to start advertising online, but you have no idea what to say. Here are a few pointers to get you headed in the right...

Craig Miller

The Three Most Important Elements of a Contractor's Website

As a contractor, your website has one main function: Turn prospects into hot leads. Here are the two things you need for that to happen....

Craig Miller

How Contractors Can Instantly Improve Their Marketing Message

Think about how you talk differently to your different friends. You know their personality and their preferences. It shapes how you...

Craig Miller

How Video Can Supercharge Your Sales as a Local Contractor

If you’re a residential contractor, video is one of the smartest marketing investments you can make. Here’s why. To make a large ticket...

Craig Miller

Use the 7 Pillars of Construction Marketing to Grow Your Company

I remember hearing that in one roofer’s opinion, Facebook is pretty much worthless; SEO is where it's at. Another roofer said Facebook...

Craig Miller

How Contractors Can Show Up On Google

One way for your construction company to get found on Google is through your Google Business Listing (GBL). I’m going to assume you know...

Craig Miller

The Best Marketing a Contractor Could Possibly Do

The best marketing you could possibly do is… the marketing that actually gets done. Look, I could preach all day about the benefits of...

Craig Miller

When does customer experience start?

Once in awhile when I'm shopping for a new product or service, I'll come across an offer that feels right. - The website is easy to use,...